Filling a critical need for everyone who needs digital skills
Keeping up with the demands of this ever-changing online world is challenging. Digital storytelling. Multimedia. Social media. Communicating with people on their computers, their smart phones and their iPads.
Feel like you're drowning? Here's how we can help. Whether you will be managing the people who will implement these tools for you - or you need to learn the skills yourself, the Online Media Institute (OMI) will help you master what you need to know. OMI offers effective and affordable online classes for:
- Corporate & Non-Profit Communications Specialists - To tell your organization's story, you need to understand and integrate digital tools from blogs and tweets to videos, slideshows and podcasts. You also need to explore strategies to solicit comments and feedback from your core audiences. We offer courses on all aspects of digital storytelling, from developing a strategic communications strategy to skills training in everything from writing for the web to shooting video.
- Suggested courses:
- Online Overview 101: Using multimedia and interactive digital tools to tell your story
- Social Media 101: Engaging and holding your audiences
- Video Overview 101: Shooting and editing video for the web
- Suggested courses:
- Communication & Marketing Consultants - Your clients need an effective online presence, and you will benefit from developing lucrative value-added services to help them achieve their online goals. Our courses will help you develop the skills to use digital tools effectively, and we will also coach you through the process of building a business model for your new online services.
- Suggested courses:
- Developing Your Online Services Portfolio 101:
- Social Media 101: Engaging multiple audiences in an interactie dialogue
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- Suggested courses:
- Bloggers & New Media Entrepreneurs - Are you a budding blogger with a unique niche or a truly original point of view? Do you have a stable of citizen journalists eager to launch a new online news site? Or do you have an idea for an entirely new web site that people will flock to? Let us coach you to online success.
- Suggested courses:
- New Media Entrepreneur 101: At the end of this 8-week course, you will be ready to launch you new online publication, developed with a solid business plan for long-term success. Let us coach you through the process of becoming a new media entrepreneur.
- We will help you tailor a roster of supporting courses to give you the skills you need to succeed.
- Suggested courses:
- Ad Execs & Creatives -
- Mid-Career Course Changers -
- Journalists - Even seasoned professionals need to expand and enhance their online skills.
Effective and affordable instruction, taught by the best

Bonnie Bucqueroux - Bonnie recently retired from teaching digital journalism at Michigan State University's School of Journalism. A National Magazine Award winner, she built her first website in 1996 . . .